Promotionnal film for summer x Vars
A break
in the mountains
and 41 seconds of promotional film
in the film crew with 3 actors, 3 cameramen, and 3 logisticians
TV commercial
of the video on Facebook
Project
History
We coordinated all stages of production for this 1 minute 41 second film and 15-second TV commercial:
Our tasks were varied and took place between May and December 2021:
– Writing the script
– Recruiting actors, including a child under the age of 16
– Organizing the shoot (weather forecasts, sunrise and sunset times, location scouting)
– Managing the shoot (booking & scheduling activities, transporting the actors, production and organization teams)
– Creation of the soundtrack and voice-over in the studio
– Supervision of editing
– Delivery to the client in two formats: a 1m40 commercial and a 15-second TV spot.
We came up with a script based on the daily life of a mother who is bored with her routine at work. In her thoughts, she escapes to the Vars mountain resort, where she reunites with her family to enjoy the fresh air and wide open spaces.
The objectives were to highlight the diversity of the Varsinc region, showcase the mountain resort and its activities, and immerse the audience in a dynamic story composed of powerful moments and experiences.
