Kevin Rolland World Record

  • Kevin Rolland

  • La Plagne

  • April 2019

kevin-rolland-world-record-photo

The project
that created the agency.

Mission

Operational production of Kevin Rolland’s attempt to break the world record for quarter-pipe high jump

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days

preparation with 3 snow groomers, a spider shovel, and 10 shapers

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jumps

warm-up so that Kevin can get to grips with the module during four training sessions

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people

mobilized: 20 for video and photo production, 10 shapers, and 10 technical staff

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of compacted snow needed to build the pyramid, which is 11 m high, 25 m wide, and 10 m deep

Project
History

In 2010, when FEEL Experience was founded, we already had this colossal project in mind. To be honest, Kevin has had this record in his gut ever since Simon Dumont set the benchmark in 2008 at 10.67 m.

In 2015, the third edition of SHRED IT, an event initiated by Kévin and organized by FEEL Experience, came close to turning into a quarterpipe competition fit for breaking records. A sponsor let us down just a few months before the event, leading to its cancellation.

In 2019, everything aligned: Kévin’s sports calendar was clear of major competitions, his agents secured the funding needed for the project, and the organizational expertise was in place to launch the attempt at a world record.

The shaping of the feature matched the scale of the athletic challenge. The ideal curve was modeled digitally, then carved by a spider excavator connected to a GPS system, and finally refined by hand by 10 shapers.

A speed of 100 km/h at the bottom of the curve was required for Kévin to rise more than 11 m above the coping — that’s 22 m above the ground.

On April 30, 2019, at 1:05 p.m. and 12 seconds, we shifted from a technical and athletic achievement to an urgent, life-or-death crisis response.

The emergency system and crisis protocol in place helped save Kévin’s life. The emergency physician, the nurse, and the ski patrollers intervened immediately. The arrival of the PGHM, their organization, and the precision of their team ensured a seamless handover until Kévin was evacuated by helicopter.

After 3 days with his life on the line, 3 months in the hospital, and 1 year of re-athletization, Kévin proved to everyone his RESILIENCE. What an example!
Kévin is a talented and determined athlete, but above all, he is an extraordinary human being with unimaginable mental strength.

We’ll remember that some seconds in life hold more lessons than years of experience.

Testimonies

“With FEEL Experience, it’s all about proximity and efficiency. Those are the two words that sum them up. And ease, because on top of that, they’re friends: it’s really easy to talk to them.”

Kevin Rolland, Professional rider

“Exceptional organization, incredible stress, and a happy ending.”

Bruno Mary, Emergency medical services doctor

“I was very impressed by FEEL Experience’s professionalism in their back-office work, and I had a great experience with the Leica tool, the 4D system that FEEL Experience provided me with.”

Yves Vaudey, Spider excavator operator

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